Marketing Analytics & Data Insights Specialist

About the role

We are looking for a Marketing Analytics & Data Insights Specialist who can act as the bridge between technical data teams and marketing business stakeholders. The ideal candidate will independently navigate data, investigate reporting issues, validate accuracy, and translate business needs into scalable reporting solutions.

Key responsibilities

• Partner with marketing and business stakeholders to understand reporting needs and analytical requirements.
• Query and investigate data independently to uncover trends, inconsistencies, and opportunities.
• Troubleshoot reporting and data issues, collaborating with technical teams to identify root causes.
• Translate business requirements into scalable reporting and data solutions.
• Support the full reporting lifecycle: requirements gathering, data validation, UAT, implementation, and governance.
• Develop ad‑hoc analyses and validate data accuracy, flagging results that need further investigation.
• Identify automation opportunities to enable stakeholder self‑service.
• Analyze marketing and enrollment funnel performance and translate findings into clear, actionable insights.
• Prepare executive‑ready summaries, presentations, dashboards, and recommendations.

Required profile

• Strong analytical thinking and structured problem‑solving abilities.
• Ability to recognize and investigate data or reporting anomalies independently.
• Excellent communication and presentation skills for both technical and non‑technical audiences.
• Business‑oriented mindset with the capacity to understand context behind data.

Required skills