ABM Manager - Remote

About the role

BairesDev is hiring an Account-Based Marketing (ABM) Manager to work remotely. The role sits in Growth Marketing and acts as the closest partner to the commercial teams, working daily with US-based sales and account leaders. It is a hands-on individual contributor position combining account-based campaign execution with building the AI-powered automations that tell sellers when to act.

Key responsibilities

• Plan and run account-based campaigns for target and existing accounts across email, LinkedIn messaging, LinkedIn Ads and direct mail, coordinated with each account's sales owner.
• Map commercial processes with sales and account teams and build automations (CRM, Clay, n8n/Make/Zapier, LLM steps) that detect account signals and alert sellers when to take action.
• Build and maintain the data behind the programs, including target-account lists, buying committees and enriched account and contact records in CRM portals.
• Report weekly to commercial leaders on outcomes such as meetings booked, opportunities created, deals accelerated, accounts expanded and revenue influenced.
• Test new channels and plays beyond the core four, such as event follow-up, video or retargeting, and scale the ones that move pipeline.

Required profile

• 2+ years running ABM programs in close partnership with sales or account management teams, including co-selecting target accounts, building joint account plans and reporting account-level pipeline or expansion to sales leaders.
• 2+ years building automations used by sellers, such as signal/trigger-based workflows, data enrichment and lead/account routing with tools like Clay, n8n, Make, Zapier, HubSpot or Salesforce workflows.
• 2+ years working with US-based commercial teams or marketing to US B2B buyers.
• Hands-on experience executing multi-channel campaigns across at least three of email sequences, LinkedIn messaging, LinkedIn Ads and direct mail/gifting, with email sequences and LinkedIn required.
• Daily, hands-on use of generative AI or LLM tools (Claude preferred; ChatGPT or Gemini accepted) inside automations, not just for writing copy.
• Native or bilingual English.

Nice to have

• Industrial or process engineering background, or documented process-mapping work (BPMN, swimlanes in Lucidchart/Miro).
• Experience in B2B tech services, IT staffing or nearshore/outsourcing companies.
• Background running campaigns for existing accounts, such as expansion, cross-sell or renewal plays.
• Familiarity with intent data or ABM platforms (6sense, Demandbase, ZoomInfo, Bombora, Common Room).
• Scripting experience for automations (Python, JavaScript or SQL; APIs and webhooks).

What we offer

• 100% remote work from anywhere.
• Excellent compensation in USD or your local currency if preferred.
• Hardware and software setup for working from home.
• Flexible hours: create your own schedule.
• Paid parental leave, vacations and holidays.
• Mentorship, promotions, skill development and a multicultural environment.